Please use this identifier to cite or link to this item:
https://elib.vku.udn.vn/handle/123456789/6877Full metadata record
| DC Field | Value | Language |
|---|---|---|
| dc.contributor.author | Alexander, Chernev | - |
| dc.date.accessioned | 2026-05-25T08:28:33Z | - |
| dc.date.available | 2026-05-25T08:28:33Z | - |
| dc.date.issued | 2014 | - |
| dc.identifier.isbn | 978-1-936572-21-2 | - |
| dc.identifier.isbn | 978-1-936572-19-9 | - |
| dc.identifier.isbn | 978-1-936572-20-5 | - |
| dc.identifier.uri | https://elib.vku.udn.vn/handle/123456789/6877 | - |
| dc.description | pp: 307 | vi_VN |
| dc.language.iso | en | vi_VN |
| dc.publisher | Cerebellum Press | vi_VN |
| dc.subject | Strategic Marketing | vi_VN |
| dc.title | Strategic Marketing Management (Eighth Edition) | vi_VN |
| dc.type | Book | vi_VN |
| Appears in Collections: | Marketing | |
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